More than an insurance app | Trofast
Trofast is made for a pet's whole life. From the first vaccination at the breeder's to vet visits, travel and many good years together — not just for the moment when something goes wrong and a policy is needed.

Traditional insurers know the policy, not the animal
Most insurers build their relationship with you around a policy and a payment once a year. Trofast builds it around the animal itself — when it was born, what it has had, and what is due next.
It starts before insurance is even relevant
Many pets are first recorded by a breeder, long before anyone is thinking about insurance. Trofast is built to follow the animal from that point rather than to wait for a need for cover to arise.
A legitimate reason to be in touch
Because Trofast knows the animal, we can send messages that genuinely mean something — that a booster is coming round — rather than generic marketing about buying more cover. That is a different sort of relationship from the one most insurers can offer.
Insurance becomes part of the whole, not the whole product
When Trofast Insurance does launch, it will be one element among several in the profile, alongside the health calendar, the documents and the travel checklist. It does not replace the rest of the product; it joins it.
Further reading
Frequently asked questions
- Is Trofast an insurer?
- Not today. Trofast is a free health calendar for dogs and cats. Trofast Insurance is a product we are building for later.
- Why not start with insurance, if that is the plan?
- Because a pet's life does not start with a policy. It starts with a birth, a vaccination and a great many dates that are easier to remember in one place — whether or not insurance ever enters the picture.
- What do I get if I never take out a policy?
- The same as everyone else: a free health calendar that follows your pet for life. Insurance is optional, not a condition.